Heron

ISPOR Madrid: Attend a short presentation at HERON’s booth and a donation will be made on your behalf to the UN Food Program

September 14th, 2011

Attend a 10 minute presentation at HERON’s Booth on the ‘process and benefits of including market access and other commercially-focused endpoints in clinical trials’ and a donation will be made on your behalf to the United Nations World Food Program. Food for Thought is an initiative designed by HERON to foster relationships (and solutions) based on informed, collaborative thinking. It is also way for HERON and ISPOR attendees to give back.

HERON’s booth presentations will focus on the value-add of including commercial endpoints in clinical trials and the potential consequences of not – along with a review of the how, what, and when of integrating these endpoints successfully in a clinical and regulatory focused process.

PRESENTATION SCHEDULE:
(Please CLICK HERE and we will send you an e-mail reminder prior to the presentations)

Why HERON recommends inclusion of commercially-focused endpoints:
Sunday, 6 November at 12:00       Monday, 7 November at 09:45

HERON’s approach to the identification, validation, and refinement of strategic commercial endpoints and options

Sunday, 6 November at 15:45       Monday, 7 November at 13:00

The benefits of starting early and/or starting now, with a process guide on optimizing access at any point in the development lifecycle.

Sunday, 6 November at 18:15       Monday, 7 November at 16:30

 

                                                                                                                                                                                                                 At ISPOR’s spring conference in Baltimore,  HERON donated the equivalent of 3,100 meals which clearly pleased Rebecca Pon Keyser of the Maryland Food Bank (second from left in the photo above). LET’S DO IT AGAIN AT MADRID!