HERON US P and MA Team Approaches Recruitment Target
Recent appointments within HERONs US based Pricing and Market Access practice means that the team is approaching the mid-year target. The team is engaged with numerous US and global Pricing and Market Access assignments and looks forward to continued expansion during 2010 and 2011. Six new members of staff have joined in Q2 2010 and we anticipate more appointment announcements within the next few weeks. Erik Schultz, HERONs US VP of Pricing and Market Access reports that, HERONs growth and success in the strategic US and global pricing and market access arenas was born from HERONs rich history of understanding and demonstrating value in quantitative terms. US market players are increasingly hungry for evidence that can properly demonstrate that manufacturers have done at least due diligence to properly define product value. Our primary goal is to continue providing strategic pricing and market access expertise for brands and franchises to realize their potential as the market dynamic slowly shifts away from competition within product class and toward competition across health care resources.